Ytrade Group AB (publ) ("Yaytrade" or the "Company") has entered into a collaboration agreement with actress Alicia Agneson, who broke through playing Freydis in in the series Vikings and is currently starring in the Netflix Original series Clark. In her new role, Alicia will lead Yaytrade's global fashion initiative. Yaytrade has quickly established itself as…
Ytrade Group AB (publ) ("the Company") has entered into an agreement with the brands Neuw Denim, Abrand Jeans, and Rolla's Jeans ("ThreeByOne") for the sale of their outgoing stock and samples. The agreement covers a total of approximately 12,500 items and is expected to be released on Yaytrade's platform by the end of September 2021.…
Read moreYtrade Group AB (publ) ("Yaytrade" or the "Company") has today entered into an agreement with Gents Wear Group AB ("NK Studio") regarding the sale of outgoing stock. Gents Wear Group, a well-established premium store located in the Nordiska Kompaniet department store in Stockholm, has entered into a partnership with Yaytrade for the sale of outgoing…
Read moreYtrade Group AB (publ) ("Yaytrade" or the "Company") has on August 24[th] entered into an agreement with a new partner for logistics and warehouse management. The purpose of the partnership is to meet the growing demand for Yaytrade's services and platform. To meet this sharp increase in demand for Yaytrade's services, the company is centralizing…
Read moreYtrade Group AB (publ) ("Yaytrade" or "the Company") has announced that Robert Thorén's consulting assignment as CFO of Yaytrade will end on 23 June 2021. As of 27 September 2021, Mikael Wiborgh will take over as permanent CFO for the Company. During the transition period between the current and incoming permanent CFO, Fredrik Nilsson will…
Read more 
Ytrade Group AB (publ) (“the Company” or “Yaytrade”) has today entered into an agreement with J Lindeberg AB (“J Lindeberg”) for the expansion and extension of sales of J Lindeberg's samples and overstock from their fashion and golf range. The agreement includes a sale of approximately 7,000 items to start with. Yaytrade has extended and…
Ytrade Group AB (publ) ("Yaytrade" or “the Company”) has recruited Johan Söderberg as its new Chief Technology Officer. Johan most recently was working in Norway for Neonomics AS, where he held the position of Head of Research and Development and was part of the management team. He takes up this new role on June 15th,…
Ytrade Group AB (publ) (“the Company” or “Yaytrade”) has entered into an agreement with Hope Stockholm AB (“Hope”) for expanded sales of Hope's outgoing stock and sample sales internationally. The agreement is valid for the next 12 months and includes at least one sale opportunity per season. “It is a sign of strength that Hope…
Ytrade Group AB (publ) (the “Company”) has terminated its liquidity guarantee agreement with Lago Kapital. The agreement expires on June 10, 2021. The purpose of the guarantee was to improve share liquidity and reduce volatility in connection with the admission to trading the Company’s shares on Nasdaq First North Growth Market. The company believes that…
Read moreThe Board of Directors of Ytrade Group AB (publ) (“Yaytrade” or “the Company”) has, with the support of the authorization from the annual general meeting on February 3, 2021, resolved on a direct cash issue of 1,333,333 shares at a subscription price of 3.75 SEK per share, which corresponds to a premium of approximately 10…
Read more 
Ytrade Group AB (publ) (“Yaytrade” or “the Company”) has today entered into an agreement with Stylein AB (“Stylein”) for the sale of samples during 2021. Stylein is a well-established premium brand, known for its quality, fit and timeless design that lives over the seasons. Stylein enters into a partnership with Yaytrade for the sale of…
Ytrade Group AB (publ) (“Yaytrade” or “the Company”) has today entered into an agreement with Stenströms Skjortfabrik AB (“Stenströms”) for the sale of samples. The initial agreement covers approximately 2,500 articles and is for 2021. Stenströms is one of Sweden's most traditional clothing brands and is known for its premium clothing, primarily high-quality shirts –…
Ytrade Group AB (publ) (“Yaytrade” or “the company”) has on May 18th entered into an agreement with Selected Brands Nordic AB (“Selected Brands”) for the sale of overstock and samples from their Karl Lagerfeld and Lacoste brands. The agreement covers 2021 and is expected to include 2 200 articles as a start. Selected Brands is…
Ytrade Group AB (publ) (“Yaytrade”) and Filippa K AB (“Filippa K”) have come to an extension agreement for international sales of the Filippa K SS21 Sample Sale. The agreement pertains to the markets Filippa K operates in and includes a starting point of approximately 2,000 articles. “We are incredibly pleased to have gained the continuing…
Read more 
Ytrade Group AB (publ) (”Yaytrade”) and Wynd introduce: Meet the Icons - a campaign to encourage circular consumption where we will highlight and follow four iconic garments on a circular journey, as represented by 12 influencers. The average Swedish consumer buys about 15 kg worth of clothes per year. Of this, at least 8 kg…
Ytrade Group AB (publ) ("Yaytrade" or the “Company") has recruited Robert Wilson to be its new Global Sales Director. The recruitment is in line with the company’s previously declared strategy of taking a leading position in premium segment sales of overstock, samples, and returns.
Ytrade Group AB (publ) (“Yaytrade” or “the Company”) has in just a short time taken a strong position in digital sales of samples and overstock items for premium fashion companies in Sweden. At the end of March, the company entered into new agreements with Ahlvar Gallery from Sweden and Ril’s from Finland with estimated volume…
Press release Stockholm, 12 March 2021 Ytrade Group has on March 12th entered into an agreement with Sail Racing International AB ("Sail Racing") for hosting their annual sample sale. This agreement is the first step of a partnership which starts with a trial period of 6 months and an estimated volume of 7,500 pcs. For…
Read more 
Yaytrade is honoured for its creative platform design at the 2020 Swedish Design Prize gala. The new design appealed to both the jury and the public. Yaytrade is proud and pleased to be recognised with this fine award.
Yaytrade recently announced a new strategy, taking aim at the issue of over-production in the fashion retail business. By partnering with premium fashion brands to sell off overstock, samples, and returns; Yaytrade has turned a fashion industry headache into a business opportunity – at the same time supporting the circular economy.